So when people saw him and said “Why do I want to play a guy in t-shirt and jeans?” that was a deliberate move on our part, to say look, he’s just a guy. We knew that in order to pull it off, we had to have a hero who was completely relatable, just a regular guy. When we set out to do Uncharted, we decided we wanted to tackle one of these beloved action-adventure games in the spirit of this whole tradition. Everybody’s a little bit of a caricature in most video games, a little bit stereotypical–exaggerated, or a little cartoony. Heroes and characters tend to be drawn large. To be honest, there’s a certain amount of a marketing challenge with a game like this, because what we’re trying to do is something that ironically sets it apart in the sea of video games. They feel like they’re in the fight with you as the creators of the product. GO: I remember getting lots of requests for coverage by whoever was handling the original Uncharted at the time for Sony, and thinking okay, it looks lovely, but isn’t this just another Tomb Raider–or as some said, Dude Raider–riff? I wasn’t expecting to play it, finish it, and sit watching the credits spool thinking “Finally, someone who gets the serial-homage adventure thing.”ĪH: It’s kind of funny, because on the one hand, when there’s a niche appeal–and I don’t even mean it that way, because it sounds like it’s limited in its appeal and I don’t mean it that way–I think that you do get a fan base that’s much more kind of in your corner. Are you satisfied with the level of brand awareness Drake’s Fortune received? Looking now, the game’s actually sold something like 2.5 million to date, putting it in company with games like Killzone 2 or Fable 2. GO: Uncharted: Drake’s Fortune got a lot of great press, but I’ve had this sense that it was a sleeper hit, that it deserved to sell better than it did. It’s almost indescribable how cool that is, as a creative person, to know that you’ve provided that to somebody. You’re just kind of up to your eyeballs and sick of it, and when you start seeing people’s reactions, it’s such a relief to know that what you were trying to do, you succeeded at, because you lose your objectivity, of course, but also to know you’ve given people an experience that they’re loving that much.
It’s great for us to hear how enthusiastic people are about the game, because you never know when you’re working on it. What does that make it if you already own a PS3?Īmy Hennig: A good justification for having bought one, I guess, right? A vindication for being an adopter of the PlayStation 3? Game On: The early buzz on Uncharted 2 is it’s the reason to buy a PS3.
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